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Marketing

16 Oct

How Technology is Transforming Senior Living, Home Health, and Wellness Providers: A Comprehensive Look

by Genesis
in Marketing, Technology, Unfair Advantage
Comments

The digital landscape is reshaping industries globally—and healthcare is no exception. Senior living facilities, home health providers, and wellness industries are all adopting customer relationship management (CRM) tools and advanced cloud-based technologies to provide seamless care. These tools not only improve client satisfaction but also enhance operational efficiency, bridging the gap between businesses and the communities they serve. In this article, we explore how technology, including...

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Salesforce
16 Aug

Maximize Sales Efficiency with the Ultimate Solution

by Genesis
in Advice, Discussion, Ideas, Innovation, Marketing, Optimization, Sales and Marketing, Technology, Uncategorized
Comments

“Nothing happens in business until something gets sold,” said Thomas Watson, the visionary CEO of IBM. In today’s market, this is truer than ever. Every dollar in your sales and marketing budget is under scrutiny. Essential tools like CRM systems, marketing automation, video email, and property tracking are crucial but often come with high costs and hassles. But what if there was a better way? Imagine having...

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14 May

How can you turn your 3 strikeout clicks into 1 home run click (with automation)?

by ramire1
in Advice, Discussion, Ideas, Innovation, Marketing, Optimization, Sales and Marketing, Sustainable, Technology, Uncategorised, Uncategorized, Unfair Advantage
Comments

Do you know what managers say are their number one issue? (You'll have to watch my daughter's video to find out!)If you want to learn exactly how you can apply those factors in your community and company, click the link to book a one-on-one Executive Strategy Session with me.  And I'll see you on the other side.Here to help you get more move-ins faster, more affordably, and with less manual...

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28 Mar

Why is McDonalds the biggest food chain in the world?

by ramire1
in Advice, Discussion, Ideas, Innovation, Marketing, Optimization, Sales and Marketing, Technology, Uncategorized, Unfair Advantage
Comments

It's not because they make the best burgers.  Or even the best fries (although some may debate that!) I submit to you that McDonalds is the biggest food chain in the world partly because they have NAILED their processes. Case in point:  McDonalds Fries No matter where you go in the world, night or day, no matter what language they speak…McDonalds fries are always the same.  They are...

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05 Mar

Signs You Would Benefit From Follow Up Automation

by Genesis
in Advice, Discussion, Ideas, Innovation, Marketing, Sales and Marketing, Uncategorized
Comments

Are you tired of the grind, always looking for ways to work smarter, not harder? Let's face it, manual processes can be a real drain on your time, your wallet, your efficiency, and your sanity! But what if I told you there's a way out? Imagine how marketing and sales automation could give you back precious time, supercharge your productivity, boost your conversion rates, and ease the...

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05 Feb

How NOT To Do Sales!

by Genesis
in Advice, Discussion, Ideas, Innovation, Marketing, Sales and Marketing, Uncategorized
Comments

I am arguably the hardest person on the planet to sell to.  Like your prospect, I'm busy, self-focused, and skeptical.  And…most importantly I don't want to be sold to.  I want what I want.  There are all kinds of clever, new, and rehashed sales strategies out there.  But with all due respect, honestly, many don't work.  Here's a few of my "don't’s" and why.  Don't use the...

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29 Jan

What business leaders are thinking about in 2024 (per Slack)

by Genesis
in Advice, Discussion, Ideas, Innovation, Marketing, Sales and Marketing, Uncategorized, Unfair Advantage
Comments

The results are in! If you’ve been thinking about how to increase your efficiency while maximizing your existing resources, you’re not alone! Slack recently did a survey asking 2,000 business leaders about their plans and focus for 2024. They found that 40% believe 2024 is a “make or break” year for their business. Business leaders today face uncertainties and resource challenges that must be dealt with. But they...

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29 Jan

I love to cook… 

by Genesis
in Advice, Discussion, Innovation, Marketing, Sales and Marketing, Uncategorized
Comments

If you know me, you know I love to cook.  Hummus, baba ganoush, tabbouleh, grape leaves, leban…are all some of my favorite middle eastern dishes.  But I also love bougie meals like Fire Roasted Creamy Tomato Florentine with Shrimp and Cranberry Chicken Royale.  (Are you getting hungry, too?)  As a result, I “collect” all kinds of spices, kitchen gadgets and appliances to make these delicacies. In...

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