Genesis - Advantage Anywhere

01 Apr

Dirty Little Secret Why CRMs Fail

by Genesis

in Videos

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31 Mar

Are you thinking about CRM?

by Genesis

in Trends

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23 Mar

Goldilocks CRM

by Genesis

in Innovation, Sales and Marketing, Trends

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Once upon a time, there was a business person named Goldilocks who set out to find a better way to get organized, streamline her business and improve everyone’s productivity. She searched high and low for the perfect solution....

23 Feb

Why Contact Us Pages Don’t Work.

by Genesis

in Advice, Innovation, Sales and Marketing, Trends

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You’ve got a website. It’s probably even a great website. And you spend a ton of money to drive traffic and prospects and suspects to your website. So the natural tendency is to think that by incorporating a contact us page on your website, you will automatically generate tons and tons of leads. Right? Not so fast. On first blush, you might think that your job is...

22 Feb

Characteristics of Mentally Tough Leaders

by Genesis

in Sales and Marketing

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The difference between leaders who are a victim or leaders who conquer comes down to one thing: mental toughness. ...

15 Feb

The 10 most important things your CRM BETTER be doing!

by Genesis

in Innovation, Sales and Marketing, Trends

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Much like ice cream cones, CRMs come in all different styles, flavors and variations. Some are fancy and expensive, some are cheap and nothing more than flavored milk. You’ve got to find the one that fits your needs. But one things for sure...

11 Feb

Can Systems Mean The Difference Between A Win And A Defeat?

by Genesis

in Innovation, Sales and Marketing

Comments

Garry Kasparov is a Russian chess Grandmaster, former World Chess Champion and considered by many to be the greatest chess player of all time. (Wikipedia). In the late 1990’s Garry was finally defeated by a supercomputer named “Deep Blue”. He became obsessed with understanding the science of human vs. computer (systems). In a 2005 experiment, the online chess-playing site Playchess.com hosted a “freestyle” chess tournament in which...

08 Feb

Dead Giveaways You’re A Sales Person.

by Genesis

in Sales and Marketing

Comments

Let’s face it. We’re all in sales because we’re selling something that we believe in. Conversely, we all have our antennas up when we think someone is trying to sell us something. (People like to buy, they don’t like to be sold!) Tips to not be "salesy"? ...